ZooZoos
are advertisement characters promoted by Vodafone
since the Indian Premier League Season 2 (IPL). ZooZoos
are white creatures with ballooned bodies and egg heads who are used to promote
various value added services of Vodafone.
Although these characters look animated, they are actually humans in Zoozoo
costumes. The ads were created by Ogilvy &
Mather, the agency handling Vodafone
advertisements.The ads were shot by Bangalore
based Nirvana Films in Cape Town, South Africa.
Making
Ogilvy &
Mather, the agency that handles Vodafone advertisements, was asked
by Vodafone to create a series of 30 advertisements which could be aired each
day during the IPL Season 2. According to Rajiv Rao, National Creative Director
of Ogilvy & Mather, they "wanted to make real people look as animated
as possible". They employed Bangalore-based Nirvana Films to shoot these
ads in Cape Town, South Africa through the Cape Town based production house,
Platypus Productions.
IMAGES OF ZOO ZOO
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